Just want to add that I think the internet is our friend this time around and we need to use it for all it is worth. Kids are addicted to social media, as are 1/2 of adults. Lots of good pictures of the specific fish/animals in question and an ACCURATE and easy to understand explanation of what those animals need, apart and/or together would be VERY useful to get going around fb. There are enough people out there who remember the Nemo nightmare who will want to help spread it around. Including information about over fishing for the aquarium hobby, the destruction of our reefs, and responsible fish keeping and aquaculture will only add to the benefits. Everyone has a chance right now to save a life!