Small businesses and bulk reef supply.

Just remember, BRS is owned by the same company that owns Ecotech, AI, Neptune and many other reefing brands. They are a multi-billion dollar entity (actually it's a private equity firm). They will always be able to crush small business pricing. Support who you want, but know who you support.

Plot twist. There is a thing called MAP. Otherwise known as minimum advertised price.
 
Plot twist. There is a thing called MAP. Otherwise known as minimum advertised price.
True. That actually helps level the playing field though, and businesses are free to sell at whatever price they want after total cart discounts, promotions, etc. They just can’t advertise a lower price on that one item, unless given permission by the manufacturer. Usually “free” shipping is given as the discount.
 

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WHAT MOST OFTEN MAKES YOU REACH FOR YOUR CAMERA AROUND THE REEF?

  • Coral behavior (feeding, extension, or movement)

    Votes: 3 10.3%
  • New growth or a color change

    Votes: 3 10.3%
  • Unusual fish behavior

    Votes: 0 0.0%
  • The whole tank looking especially good

    Votes: 11 37.9%
  • Something I want to document in case it changes

    Votes: 2 6.9%
  • A funny or unexpected interaction

    Votes: 2 6.9%
  • I usually put the camera/phone down and just watch

    Votes: 4 13.8%
  • Other (Post in the comments)

    Votes: 4 13.8%
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