piranhaman00
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I hope saltwater aquarium stays strong, they are my go too!
BRS and Neptune Merger
- Thread starter Philly Reefer
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OP
OP
Philly Reefer
Valuable Member
Not likely cause Saltwater market is still a niche market. Even FW is way bigger than Saltwater still
My money is on them buying tropic marin next. I really liked marine depot over Brs but it's hard to be mad at someone creating a successful business and trying to grow it as big as they can.
OP
OP
Philly Reefer
Valuable Member
Tropic marin is a German company. Gonna be hard to buy a company abroad
Pizza2049
New Member
It already is tho
I said this back when they had the apex brs edition. Then all of a sudden none of the little guys had Neptune products in stock for a long time while brs was always stocked. It seemed like Neptune was favoring brs and then here we are.
kev.2013
Active Member
Except it’s not a monopoly…
Miguel Negron
Well-Known Member
BRS is becoming the Amazon of the saltwater hobby
RoboRabbit89
Community Member
I am certainly a fan of both BRS and Neptune. As some have said I hope this gives Neptune the money they need to get more products out and you know, not take MONTHS to restock other ones. Haha
LittleMaui
Active Member
How does this benefit the end user. Over time there will be fewer competitors and options.
In my business experience which involved a lot of buyout/ mergers I have found that:
1. These don't happen because they fell in love with each other. Either Neptune ownership wanted a cash out or (more likely) they were in trouble financially so were an attractive merger target.
2. They often do not work out for everyone in that there was a reason Neptune wanted (needed) to do this and larger often comes with an attitude.
3. Companies like Bertram are not patient in wanting an ROI.
4. With MAP pricing so prevalent with most major brands, will BRS keep it for Neptune products and does it make sense to acquire them unless they don't?
5. Often customers will shift business to vendors like SW.com or Premium.
6. As others have mentioned, one of BRS's unquantifiable assets was it's supposed unbiased product videos. Obviously any opinions expressed involving Neptune products or those that compete with them will be suspect.
7. Whatever they tell you the customer centric reasons are for this are just not true. There is only one reason.......more profit and ROI for Bertram. It's just like when a company comes out with a new employee benefits plan. They tell you that it is better for the employees when in actuality it is always about cutting expenses and moving more money to the bottom line.
1. These don't happen because they fell in love with each other. Either Neptune ownership wanted a cash out or (more likely) they were in trouble financially so were an attractive merger target.
2. They often do not work out for everyone in that there was a reason Neptune wanted (needed) to do this and larger often comes with an attitude.
3. Companies like Bertram are not patient in wanting an ROI.
4. With MAP pricing so prevalent with most major brands, will BRS keep it for Neptune products and does it make sense to acquire them unless they don't?
5. Often customers will shift business to vendors like SW.com or Premium.
6. As others have mentioned, one of BRS's unquantifiable assets was it's supposed unbiased product videos. Obviously any opinions expressed involving Neptune products or those that compete with them will be suspect.
7. Whatever they tell you the customer centric reasons are for this are just not true. There is only one reason.......more profit and ROI for Bertram. It's just like when a company comes out with a new employee benefits plan. They tell you that it is better for the employees when in actuality it is always about cutting expenses and moving more money to the bottom line.
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