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Obviously marketing is what marking is, so they’re gonna try to present things in the best possible light. But I don’t know that the 9 cents per test thing is meant to compare against salifert or something like that.
Instead I think the concern is that people are gonna see that it says “four tests per day” and think... wow... that’s gonna be crazy expensive. And they are trying to point out that it’s a pretty low cost per test even though the tests are run frequently.
Really, I think that comparing to salifert or other manual tests is a bit of apples to oranges because you can’t feasibly test that frequently with salifert. (Well, I mean you could, but you’d go nuts trying to do it for any length of time). I think there is a clear advantage to having regular and frequent tests that you don’t get with a regular manual test kit.
IMHO - AND - im on the waiting list at BRS - I think they are trying to say something like that. But - How do I know - I'm not them. (If I were them - I would try to make this claim from a business standpoint). Frankly - if they weren't trying to do this - why would they divide it out to 9 cents per test?