I can't speak for DC aquarium pumps, but (usually) in power tools (think DeWalt and similar drills, etc) that are DC powered, the motors usually have a Hall effect sensor sensing a diametrically magnetized ring on the shaft of the motor. The sensor sends info back to the controller which compensates with more (or less) power to the motor depending on where the trigger position is (which is usually just a slide pot).
The risk here is that if the user says "take it to 11" (or in our case "pump 1000gph"), the controller will give the motor all the electrons it can...so there needs to be some current limiter in there (fuse, resistor, etc) to prevent overloading. I would see this being an issue in aquarium pumps...water and electricity...esp when the lower cost stuff is taken into account. Just like Harbor Freight, they trim costs by eliminating everything that isn't absolutely necessary for the item to function...